BK All the Way!

Date1978

Mediummetal

Dimensions1/4 × 1 1/4 in. (0.6 × 3.2 cm)

ClassificationsDocumentary Artifact

Credit LineAlbuquerque Museum, gift of David H. Kelsey

Object numberPC2006.13.163

DescriptionThis circular political campaign pin promotes politician Bruce King, featuring a yellow background, with red text indicative of the Zia symbol design. The pin contains "B / K / All / THE WAY!" in red block letters and supports his election run to successfully become Governor of New Mexico for the second time in 1978. The K is offset below the B. Bruce King, a prominent Democratic politician in New Mexico, served three terms as governor (1971–1975, 1979–1983, and 1991–1995) and was instrumental in modernizing the state’s infrastructure and improving public education. This pin represents an important piece of political memorabilia, reflecting aspirations and the broader support for his leadership within New Mexico and beyond.

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