Dennison's Label Box

Manufacturer / Maker Dennison Manufacturing Company

Dateca. 1951

Mediumpaper

Dimensionsbox: 1 3/4 × 2 3/4 × 5/8 in. (4.4 × 7 × 1.6 cm)

ClassificationsTools, Implements & Weights

Credit LineAlbuquerque Museum, gift of Mrs. Betty Mae Hartman

Object numberPC1984.31.86.A-B

DescriptionThis is a rectangular cardboard box containing Dennison’s adhesive labels, model number 205. The box is light brown in color with black printed text and a red and white label design on the top, which reads: “Dennison’s 205.” The sides of the box are printed with the text “Dennison’s Labels: Very Adhesive, Neat, Uniform and Attractive.” Inside, the box contains numerous labels, each featuring a red border and blank space in the center, with a layer of protective wax paper between them to preserve their adhesive properties.

Dennison’s labels were widely used in offices, schools, and homes during the mid-20th century, valued for their versatility and reliable adhesion. These labels reflect the growing consumer culture of the period, when pre-made stationery products became increasingly accessible and standardized. Their use highlights the shift toward efficient organization and professional presentation in business and personal correspondence.

The historical significance of these labels ties to the broader evolution of commerce and office supplies in Albuquerque. As the city expanded during the mid-1900s, small businesses and institutions relied on tools like these labels to streamline operations and branding efforts. This box of labels exemplifies the practical tools that supported Albuquerque’s growing economy and the modernization of its business practices.

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